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Our process

How we work

A six-stage process that takes a brand from first call to campaigns that bring in customers, with clear deliverables at every stage and nothing hidden.

A person drawing a plan on a glass whiteboard
A team meeting around a table

Day 1

Discovery call

A 20 to 30 minute call to understand your business, goals, current marketing, numbers and budget. We ask a lot of questions and tell you honestly whether we are the right fit.

What you get

  • Your goals turned into measurable targets
  • A first view of channels that fit
  • Access requests for ads, analytics and social accounts
A laptop showing a marketing analytics dashboard

Week 1

Audit

We review your website, landing pages, ad accounts, social channels, tracking, reviews and competitors. We look for money being wasted and quick wins that can start immediately.

What you get

  • Written audit with findings and priorities
  • Tracking and conversion health check
  • Competitor and keyword snapshot
A person drawing a plan on a glass whiteboard

Week 1–2

Strategy and proposal

The audit becomes a plan: audiences, positioning, channel mix, content pillars, budget split, timelines and the KPIs we will report on. You get it in writing with a monthly fee range.

What you get

  • Strategy document and 90-day roadmap
  • Channel and budget recommendation
  • Proposal with scope, fees and deliverables
A team planning with sticky notes on a glass wall

Week 2–4

Build

Once approved, we set up everything the campaigns need: tracking, landing pages, creatives, campaign structures, content calendar, CRM and WhatsApp flows. You approve creatives before anything goes live.

What you get

  • Tracking: GA4, Tag Manager, Pixel and Conversions API
  • Landing pages, ad creatives and content calendar
  • Campaign structures ready to launch
A team working on laptops in a meeting

Week 4

Launch

Campaigns, content and pages go live. For the first two weeks we watch daily, fix what the data shows and make sure every lead is reaching you and being followed up.

What you get

  • Go-live checklist and daily monitoring
  • Lead routing to your CRM, WhatsApp and team
  • First-week report and adjustments
A laptop showing performance charts

Ongoing

Optimise and report

Every week we test creatives, audiences, keywords and pages, and move budget to what works. Every month you get a plain-language report on leads, sales, spend and what we will do next.

What you get

  • Weekly optimisation and creative refreshes
  • Monthly report and review call
  • Quarterly strategy review

Every month

What you get while we work together

Campaign management

Daily checks on active campaigns, weekly optimisation, bid and budget management, and new creatives before the old ones fatigue.

Content and creative

The agreed number of reels, statics, ad creatives, posts and copy, shot and designed by our team and approved by you.

Reporting

A live dashboard, a monthly report that explains results in plain language, and a call to decide what we do next.

A named lead

One person who knows your business and answers your questions, on WhatsApp, email or a call, during working hours.

Tools

The platforms we work in every day

Set up in your own accounts, so you keep the data and the history.

  • Google Ads, Merchant Center & YouTube
  • Meta Business Suite, Ads Manager & Pixel / Conversions API
  • LinkedIn Campaign Manager
  • Google Analytics 4, Tag Manager & Search Console
  • Looker Studio dashboards
  • WhatsApp Business API
  • HubSpot, Zoho and other CRMs
  • WordPress, Shopify & WooCommerce
  • Email platforms such as Mailchimp and Klaviyo
  • Google Business Profile

Questions

About working with us

How long before campaigns go live?

Usually three to four weeks from the first call, depending on how quickly we get access to accounts and approvals on creatives. Urgent launches can move faster.

Do we need to sign a long contract?

No. Most engagements start with a three-month plan so campaigns have time to learn, and continue month to month after that.

Who will we be talking to?

One named account lead who knows your business, backed by specialists in performance, content, social, web and SEO. You will meet the people doing the work.

How do you report?

A monthly report in plain language, a dashboard you can open any time, and a review call. Weekly updates on WhatsApp or email for active campaigns.

What do you need from us?

Access to your accounts, quick approvals on creatives, product or service details, and someone who can answer leads fast. We handle the rest.

Start with a discovery call

Twenty minutes, no obligation. Tell us the goal and we will tell you how we would reach it.